Title
CPUH Strategic Planning Update (B)
Explanation
At the April 2, 2008 CPUH meeting, CRA staff and the CPUH Board began a strategic planning process. The primary objective of this process is producing a 3-year strategic plan that addresses the objectives outlined in the CPUH Redevelopment Plan adopted in 2005.
The first step of the process was to provide contextual background by reviewing completed projects from 1995-2005 and discussing changes in CPUH budget and staff during the same timeframe. Next, staff reviewed the ten (10) objectives outlined in the 2005 CPUH Redevelopment Plan. The plan includes the following objectives: Infrastructure, Parking, Urban Form, Traffic Circulation, Private Investment, Land Acquisition and Redevelopment, Mixed-Use Technology Hubs, Historic Preservation & Adaptive Reuse, Public Spaces, and Funding, Financing, Management & Promotion. It was concluded that future projects need a greater emphasis on the outlined objectives.
During April and May, staff conducted an analysis to divide the CPUH area into nine (9) smaller areas or "segments." The segments were defined as University Ave (6th Street to 20th Terr), SW 13th Street (SW 16th Ave to University), NW 13th Street (University to NW 7th Ave), "University Heights" Neighborhood,
SW 2nd Ave Study Area, "NW 3rd Ave" Neighborhood, "College Park" Neighborhood, Expansion Area - Zone 1, and Expansion Area - Zone 2. Each segment was then analyzed separately to understand the redevelopment priorities specific to that area. Staff then developed a preliminary list of potential and current projects for each segment that addressed both the redevelopment plan objectives and the priorities for that area.
At the June 4 and July 2 meetings, staff conducted working sessions with the CPUH Board to review the segment approach, discuss staff-proposed projects, gather additional projects from the Board, and understand potential roadblocks and issues for each potential project.
During July, staff continued the analysis by developing a framework that included both quantitative and qualitative factors. Each objective was weighted based on its importance to overall redevelopment of the CPUH area. Each project was then evaluated on how they addressed the development plan objectives. Points were then assigned to each project based on the weighted criteria. The projects were then sorted and ranked by points.
At the August 6, 2008 meeting, the CPUH Board reviewed the list of ranked projects, provided additional input, and finalized project rankings.
Staff is currently in the process of determining a 3-year implementation plan for the highest priority projects. Additionally, budget will be proposed for the projects to be completed during FY2009.
Fiscal Note
None
Recommendation
Executive Director to the CRA: Hear a presentation from staff.